Discover how EasyNet Solutions transformed The Clever Coating Company's online presence. Through strategic SEO and optimized landing pages, the website expanded from under 10 pages to over 2000 within days, securing a spot on the first page of Google.
This case study delves into the collaboration between The Clever Coating Company and EasyNet Solutions, shedding light on how a strategic approach to SEO, particularly through the creation of thousands of highly optimized landing pages, propelled the company from search engine obscurity to the first page of Google search results in a matter of days.
The Clever Coating Company, a prominent home improvements company based in the South of England, approached us to help boost their online visibility in order to generate more leads for their business. The client wanted to build the online side of the business so as not to rely on cold calling.
With a focus on leveraging SEO techniques, EasyNet Solutions embarked on a project that involved a significant expansion of The Clever Coating Company's website through the creation of highly optimized, geographically targeted landing pages.
The initial state of The Clever Coating Company's website presented a challenge - it comprised fewer than 10 pages, limiting its online presence and visibility.
The site was also in need of a revamp, as it was originally built a few years ago. Our main aim was to improve the site speed and performance.
Recognizing the potential for growth through strategic SEO, EasyNet Solutions aimed to not only increase the number of pages but also ensure each page was highly optimized for search engines.
EasyNet Solutions devised a comprehensive SEO strategy centered around the generation of thousands of highly optimized landing pages. The focus was on targeting specific regions, specifically towns in Hertfordshire, Bedfordshire, and Buckinghamshire, where The Clever Coating Company sought to establish a stronger foothold.
We utilised advanced SEO techniques to create landing pages tailored to each town, incorporating relevant keywords, meta tags, and other optimization elements. The implementation of this strategy was executed efficiently, resulting in the website's page count skyrocketing from under 10 to over 2000 in just a few days.
We created index pages to list the towns on for each of the counties and services, like this one for rubber roofing in Herfordshire
Find Out MoreThe impact of EasyNet Solutions' SEO strategy was both rapid and remarkable. Within a mere couple of days, The Clever Coating Company's website achieved a significant jump to the first page of Google search results. This newfound visibility translated into increased online traffic, brand recognition, and ultimately, potential customer engagement.
As well as these landing pages, we worked on developing the entire website to make it as Google-friendly as possible. By utilisng the latest web technologies, we were able to supercharge the website speed, and performance levels. The combination of these techniques led to enhanced visibilty, and the client had their first leads come in within just a week.
The success of this project not only showcased the effectiveness of EasyNet Solutions' SEO techniques but also demonstrated the importance of a well-executed landing page strategy in enhancing a company's online presence.
Visit the WebsiteThe collaboration between The Clever Coating Company and EasyNet Solutions stands as a testament to the power of strategic SEO and landing page optimization in transforming a business's online landscape. The rapid ascent to the first page of Google exemplifies the proficiency of EasyNet Solutions in delivering tangible and impactful results for its clients.
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